Not only do conservatives work harder, feel happier, have closer families, take fewer drugs, give more generously, value honesty more, are less materialistic and envious, whine less and even hug their children more than liberals – they also smell better, too! Well, at least to each other, according to a new study:
Conservatives and liberals do not smell the same to potential mates. According to a study published this month in the American Journal of Political Science, people can literally sniff out ideology — and this may explain why so many couples share political beliefs. Or, as the study’s title says, “Assortative Mating on Ideology Could Operate Through Olfactory Cues.”
Researchers led by Brown University political scientist Rose McDermott found that, to a small but significant degree, people prefer the body odor of those who vote as they do.
Keep this in mind the next time you’re sniffing out potential dates!
